R — REDUCE RISK
REDUCE RISK · COACHING & MENTORING
Remove the risks that make buyers pay less.
Hands-on coaching and mentoring that systematically reduce the value-killers buyers discount most — key-man dependency, customer concentration, and employee turnover — so your company stands on its own.
3
risks we target
1:1
coaching & mentoring
$750M
annual represented
01 WHY IT MATTERS
Buyers don't pay for risk. They discount it.
The three risks that most depress a multiple are a business that can't run without the owner, revenue concentrated in too few customers, and a team that turns over. Reduce Risk targets each one directly, before a buyer ever raises it.
Key-man
the #1 value discount
Concentration
fragile revenue, lower price
Turnover
a red flag in diligence
02 WHAT YOU RECEIVE
The risks we engineer out.
01
Key-man dependency
Build the second layer of leadership so the enterprise — not you — carries the value.
03
Employee turnover
Stabilize and retain the team buyers need to keep after the sale.
02
Customer concentration
Diversify and contract revenue so no single client can move your valuation.
04
Owner's playbook
Coaching that prepares you, personally, for the decisions ahead.
03 HOW IT WORKS
1
Discovery
We identify your specific risk exposures.
2
Plan
A prioritized de-risking roadmap.
3
Coaching
Regular 1:1 sessions that drive the changes.
4
Re-check
Confirm the risks are reduced before market.
“Every risk you remove before the market is a discount the buyer never gets to take.”
REDUCE RISK — STAGE TWO OF PRIME
04 HOW WE WORK TOGETHER
Optional coaching & mentoring
Reduce Risk is delivered through a focused 1:1 coaching and mentoring engagement, quoted to your situation.
Quoted as a fixed project fee — and credited in full toward your final commission when you sell with us. We only succeed when you do.
Investment
Project fee — quoted
Credited
Toward your commission
Obligation
1:1 coaching & mentoring
QUESTIONS
How is the fee handled?
It's a project fee quoted to your situation — and credited toward your final commission when you take your company to market with us.
Do I have to do this stage?
It's optional, but for most owners it's where the biggest multiple gains are made.